Ask one useful question

‘What have you enjoyed reading lately?’ tells you more than ‘Do you like books?’ Listen for the reason behind the answer. They may love a particular writer’s humour rather than the whole genre, or enjoy a subject without wanting a difficult book about it. If the gift must be a surprise, ask someone who knows their reading habits.

Check what they already own

A photograph of their shelf, a wish list or a discreet conversation can prevent duplication. Series need particular care: the latest release is not necessarily the right place for a newcomer. If they already enjoy Richard Osman, find out which Thursday Murder Club books they have rather than guessing from the most visible cover.

Choose for the person’s interests

A reader who asks for suspense may be interested in The Housemaid. Someone who actively wants practical nonfiction might consider Atomic Habits. But do not give a self-development book as an uninvited hint that the person needs fixing. A gift should recognise an interest they have expressed.

Format is part of the gift

Ask whether they prefer print, digital or audio. For print, consider whether a heavy hardback or small type would be inconvenient. With digital gifts, check the retailer’s current gifting and regional rules before paying. Do not assume that buying an ebook into your own account is the same as buying a transferable gift.

Be careful with content and special editions

For younger readers, check the specific book’s suitability. Fantasy artwork alone is not an age guide. For collectors, confirm the exact edition they want; matching a series can involve more than finding the same title. Avoid paying extra for decorative features unless you know they matter to the recipient.

Add a note, not pressure

A sentence explaining why you thought of them makes the choice personal: ‘You mentioned enjoying mysteries with a group of friends, so this caught my eye.’ Give them room to exchange it or read it whenever they like. Include a gift receipt where available. If you are still uncertain, a bookshop voucher can be more considerate than an expensive guess.